We all know that Facebook has access to more personal data than our spouses, friends or parents may ever know. The recent scandal involving Facebook and political consultancy Cambridge Analytica, which has allegedly illegally harvested data from over 50 million Facebook users in 2014 and used this to influence elections in several countries, has raised the important question – how safe is my personal data on Facebook?
Most Indian users may have found the data breach irrelevant to their own lives, but what if you could access all of the data that Facebook has collected about you over the years? What if you could know the names of all the advertisers that may have access to your personal data, thanks to Facebook?
Although Facebook does allow a user to access the names of the advertisers, the worrisome fact is that the Social Networking giant does not clearly mention what specific data of the person is being shared with the advertisers. Despite numerous requests by activists and organisations, the company’s response has been evasive. In an email sent on April 6, 2017, Facebook responds to the question “Which contact info does each advertiser have? (which email, which phone number, etc), posed by an activist. The social media giant states, “Advertisers do not give Facebook any users' contact details. We only get such details in hashed form and they are, in any event, deleted within 48 hours. We are therefore not able to confirm what contact information an advertiser has for a particular user.”
In the wake of the Cambridge Analytica data breach, we tell you how to access the names of all the advertisers, who have access to your data - most probably without your knowledge. Full story...
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Most Indian users may have found the data breach irrelevant to their own lives, but what if you could access all of the data that Facebook has collected about you over the years? What if you could know the names of all the advertisers that may have access to your personal data, thanks to Facebook?
Although Facebook does allow a user to access the names of the advertisers, the worrisome fact is that the Social Networking giant does not clearly mention what specific data of the person is being shared with the advertisers. Despite numerous requests by activists and organisations, the company’s response has been evasive. In an email sent on April 6, 2017, Facebook responds to the question “Which contact info does each advertiser have? (which email, which phone number, etc), posed by an activist. The social media giant states, “Advertisers do not give Facebook any users' contact details. We only get such details in hashed form and they are, in any event, deleted within 48 hours. We are therefore not able to confirm what contact information an advertiser has for a particular user.”
In the wake of the Cambridge Analytica data breach, we tell you how to access the names of all the advertisers, who have access to your data - most probably without your knowledge. Full story...
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