Monday, November 06, 2017

India turns to public shaming to get people to use its 52 million new toilets...

The patrols started at dawn, and the villagers scattered, abandoning their pails of water to avoid humiliation and fines.

Every morning in this district in rural India, teams of government employees and volunteer "motivators" roam villages to publicly shame those who relieve themselves in the open.

The "good-morning squads" are part of what one official called "the largest behavioural-change programme anywhere in the world."

 This is Prime Minister Narendra Modi's flagship Clean India initiative in mission mode. Full story...

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