Sweden got its own phone number and invited the world to call.
As a way to "spark people's curiosity about Sweden" and foster communication between people from different countries, Sweden's tourism association launched "The Swedish Number," a project that connects anyone in the world with a phone to a random Swede. Swedes participate by downloading an app that patches the calls through to them.
The premise is simple: 1) Call Sweden's phone number — keep in mind it's international; 2) Chat with a Swede about anything you want — suggested topics include meatballs, darkness and feminism.
Even though it was nearing midnight in Sweden, this blogger gave it a try.
A few rings, and then, "Hello?" Full story...
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