Campaign shines light on political disenchantment with slogan: 'Tired of voting for rats? Vote for a cat'
It started as a joke between friends, but Morris the cat's bid to become mayor of the Mexican city of Xalapa, the capital of the state of Veracruz, has now turned into a social media phenomenon with a serious message about political disenchantment.
"Morris has become an expression of how fed up people are with all the parties and a political system that does not represent us," said Sergio Chamorro, the owner of the furry black-and-white candidate whose first campaign slogan was: "Tired of voting for rats? Vote for a cat."
The Facebook page for the Candigato (gato means cat in Spanish) now has more than 130,000 "likes" – far more than those accrued by any of the candidates registered to stand in the Xalapa election, and more too than those of Veracruz's current governor. Mexico will hold local elections in around half of the country on 7 July. Full story...
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It started as a joke between friends, but Morris the cat's bid to become mayor of the Mexican city of Xalapa, the capital of the state of Veracruz, has now turned into a social media phenomenon with a serious message about political disenchantment.
"Morris has become an expression of how fed up people are with all the parties and a political system that does not represent us," said Sergio Chamorro, the owner of the furry black-and-white candidate whose first campaign slogan was: "Tired of voting for rats? Vote for a cat."
The Facebook page for the Candigato (gato means cat in Spanish) now has more than 130,000 "likes" – far more than those accrued by any of the candidates registered to stand in the Xalapa election, and more too than those of Veracruz's current governor. Mexico will hold local elections in around half of the country on 7 July. Full story...
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