Google's Seoul office was raided on Tuesday on suspicion its mobile advertising unit AdMob had illegally collected location data without consent, South Korean police said – the latest setback to the internet search firm's Korean operations.
The investigation into suspected collection of data on where a user is located without consent highlights growing concerns about possible misuse of private information as the use of mobile devices such as smartphones and tablet computers increases.
Such information is viewed as crucial for the burgeoning mobile advertising sector as it helps personalise online ads according to individual preferences or locations. More...
The investigation into suspected collection of data on where a user is located without consent highlights growing concerns about possible misuse of private information as the use of mobile devices such as smartphones and tablet computers increases.
Such information is viewed as crucial for the burgeoning mobile advertising sector as it helps personalise online ads according to individual preferences or locations. More...
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