YOU couldn’t have missed the full-page, colour advertisement in the front half of this newspaper a few days ago. It certainly caught my eye. Against an scenic aerial backdrop of a muddy river winding its way through a dense green forest were the words – “Can a GPS find an incomplete address?”
Below that ... “A postman can.”
Then, a few more words about about how a postman knows his territory like the back of his hand, through years of familiarity with the locals.
It was a Pos Malaysia advert, reminding us that despite all the technology available these days, nothing can quite substitute the “human” factor. More...
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