What strikes a visitor entering the Source for Change business processing centre (BPO) in rural Rajasthan, a deeply conservative state where women are veiled and child marriage still rampant, is the near absence of men in the building.
There are only rows of women to be seen behind computers that stretch from end-to-end of the single-storey house painted in green that has been transformed into the Source for Change office. BPOs are a 28 billion dollar industry in India, based mainly in cities like Bangalore.
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