A luxury hotel in Bangkok treated its top clientele to a tour of a destitute Thai village yesterday before dazzling them with a lavish feast, ignoring outrage over the event that prompted a boycott by top chefs around the world. Critics have described the event as a tasteless publicity stunt and a poverty tour for the rich. But the controversy appears to have delighted the organisers, who say the attention has cast a spotlight on what they call a novel approach to helping the needy.
The smart Lebua Hotel has grabbed headlines in the past with similar campaigns. Last year, it hosted a dinner billed as the meal of a lifetime for $25,000 (£12,500) a head. Six chefs were flown in from Europe to cook the 10-course meal, each plate paired with a rare vintage wine. Yesterday's menu boasted another 10-course spread, this time for free. The catch was that the guests – 50 bankers and executives from the US, Europe and Asia – had to spend the afternoon seeing how the other half lives. More...
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